You want to sell your property, but don't know how to promote it? You are hoping for a quick transaction at the best price? Will your future visitors like the wallpaper, the bathroom tiles, the general atmosphere? A current suggestion is to renovate your property before publishing the ad. But the work has a cost. Is it justified? Each situation is a special case to be analysed. Our advice below.
Not all properties are created equal. Some are snapped up, while others remain on the market for months, or even years. How does yours compare in terms of location, state of construction, neighbourhood amenities? These general criteria define a rating from which you can set a selling price. It is often said that you get what you pay for.
In some cases, it is better to adjust the price, sell as is, and specify “work to be done” in the ad.
The second step in promoting your property is to list the strong points of the dwelling. The more numerous and decisive they are, the less effort you will have to make to conclude a good sale. For example:
You now have all the cards in your hand to build up the most convincing sales pitch.
The next step is to list the features that will make your home more desirable than equivalent properties in the same area.
We give you a few tips to seduce potential buyers and help them project themselves into your interior.
1 - Practice home staging in small doses and enhance the space
There is no need to redecorate from top to bottom and make your property a showcase of the latest trends. In fact, to sell a property that just needs a refresh, favour neutral and bright colours.
If the house is still occupied, remove superfluous furniture and knick-knacks to lighten the rooms. If it is vacant, a few relevant pieces of furniture will facilitate the perception of the space: bed, sofa, coffee table, desk, etc.
2 - Take care of the olfactory atmosphere
Good or bad smells in a property will influence the decision to buy, all the more so as odours are often perceived without being aware of it.
Therefore, air out the room thoroughly before each visit and forget about artificial and often heady room fragrances.
3 - Keep the kitchen and bathroom spotless
In rooms where hygiene is particularly important, do not hesitate to redo the seals of the sink or shower, to whiten the tile joints, to renovate the fronts of furniture.
4 - Invest in a neat and warm floor covering
Affordable PVC flooring can add a sense of comfort to a small room. For example, a light wood-effect vinyl flooring in the bathroom or bedroom can make a difference, hiding dark or damaged tiles.
5 - Clear the garden, decorate the balcony
Don't forget to also take care of the outside. Eliminating weeds, trimming hedges and mowing the lawn are not optional! A bistro table and two chairs on a terrace are already an invitation to relax.
You now have all the keys to make your property a bubble of well-being ready to welcome a couple, a family... And start a new life in the place you have chosen!